People have being shifting the way they market their products and services, all thanks to the emergence of the internet which has aided to a great extent, in creating a solid global communication pattern and also opened several avenues through which businesses and individuals can promote their various products and services.
Some of the communication avenues made available by the invention of the internet is the social networking sites like Facebook, Twitter, LinkedIn, etc and communication tools like Google and others. These tools have helped businesses, both big and small to effectively communicate with existing customers and also reach out to prospective customers. Though most businesses are still using the traditional way of advertising which includes but not limited to Radio, TV, fliers and bill boards, a lot more businesses are enjoying the unlimited opportunities presented by online marketing and adverts.
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